Offset or Digital: Which to Choose?
Offset printing uses traditional presses and ink. Digital printing uses electronic systems with either dry toner or special liquid inks. Both can produce very high quality results, but some types of documents work better with one printing method or the other.
Offset printing is generally less costly per piece for longer runs, while digital can cost less for shorter run lengths. Digital printing is faster, making it perfect for last-minute rush projects. Some types of orders
can only be run using offset (such as certain types of envelopes) or digital (for variable data).
You probably want offset printing if:
- All pieces will be identical
- Quantity will be at least 250 pieces
- You can wait 3-10 business days
- You want the best quality at the lowest cost
You probably want digital printing if:
- You need variable data (each piece is different) or
- Quantity will be under 250 pieces or
- You need your order in 1-2 business days
Please ask if you are unsure which method is best suited to your project!